The goal of the ed-tech business Blix is to educate science and technology to kids in an engaging way. Through creative kits and instructional resources, they provide a platform that seeks to promote STEM (Science, Technology, Engineering, and Math) education for children. The company Blix wants to teach children about science and technology in an interesting way. They offer a platform that aims to encourage STEM (Science, Technology, Engineering, and Math) education for kids through innovative kits and educational materials. Children can utilize the company’s interactive do-it-yourself science and technology kits to build machines, experiments, and technological projects.

Company Name:  Blix

Founder: Abbas Gabajiwala

Product: Science and Technology Learning for Kids

Highlights

• The Blix creators described how they developed a product that addresses a weakness in the existing educational framework. They underlined that because science and technology are not sufficiently engaging in the traditional educational system, children frequently lose interest in them.
• The company sells a variety of do-it-yourself kits that let kids construct scientific and tech-related projects. The kits provide the supplies and guidelines needed to construct machines, conduct experiments, and carry out other educational tasks.
• Children between the ages of 5 and 14 who want to learn about science, engineering, and technology in an entertaining and instructive manner are the main target demographic for Blix.
• Blix uses both business-to-consumer (B2C) and business-to-business (B2B) business models. They partner with educational institutions, schools, and other organizations in addition to selling their STEM kits and workshops directly to customers online.
• Given the growing emphasis on STEM education, Aman was struck by Blix’s potential to revolutionize kids’ educational experiences. He believed that Blix had the ideal balance of creativity and real-world application, and that the market for educational kits and interactive learning resources was expanding quickly.
• The company also emphasized its achievements to date, such as the rising clientele, encouraging comments from educational institutions, and the rising need for interactive, experiential learning resources.
• Ritesh shared his enthusiasm for the company’s scaling possibilities. He understood that Blix had developed a stimulating and creative platform to develop young brains in science and technology, fields that are essential to the future. He thought that this kind of program would help kids learn more effectively while also equipping them with the skills they will need in the tech-driven future.
• The Sharks supported Blix’s goal of giving children more involved and interesting STEM education. They believed that with the correct funding and guidance, the business might grow rapidly.

The fact that Blix was providing a novel solution that specifically addressed a weakness in the current educational system and the rising interest in STEM education attracted both Sharks.

Pitch Details

Ask: ₹80 Lakhs for 2% equity.

Deal: After negotiations, Aman and Ritesh together secured a deal for ₹80Lakhs for 4% Equity.

Investors: The investment came from Aman Gupta and Ritesh Agarwal.

Conclusion

Blix has landed a transaction in Shark Tank India for ₹80 Lakhs for 4% equity thanks to its creative method of teaching science and technology to children through interactive learning experiences and hands-on STEM kits. Aman Gupta and Ritesh Agarwal in particular were aware of the ed-tech industry’s expanding potential and the growing need for interesting STEM education. It is anticipated that the investment will assist Blix in growing its business, expanding its customer base, and improving its line of products. Blix is positioned to play a significant role in enhancing the accessibility and appeal of science and technology education for kids throughout India with the help of the Sharks’ financial backing and mentoring.

Because of its creative approach to STEM education and capacity to make learning engaging and dynamic for children, Blix’s pitch struck a chord with the Sharks. An important step in extending Blix’s influence and reach is the agreement with Aman Gupta and Ritesh Agarwal, which will allow the business to increase its visibility in educational institutions and online. The investment will give the business the money it needs to grow its clientele and enhance its product line, all the while taking advantage of the Sharks’ experience with branding and scaling.

Significant findings

• Innovative Approach
• Recognition from Sharks
• Ed-Tech Demand
• Market Opportunity
• Scalability
• Sharks’ Confidence