Prominent Indian startup HoneyVeda, on Shark Tank India Season 2, specializes in providing natural, raw, unadulterated honey derived from sustainable beekeeping techniques. The founders stressed their environmentally benign method that guarantees the welfare of bee populations and makes simple honey extraction possible. All 100% pure without any additions or heating techniques, their product line consists in several tastes including Himalayan Forest, Ajwain, Fennel, and Eucalyptus (Nilgiri). They have taught more than two hundred beekeeping farmers and tribals.
Their commercial circle runs nine to ten months annually. HoneyVeda’s first financial year brought in ₹35 lakhs. Next in line was ₹51 Lakhs in FY21-22; thus far in FY22-23 they have made ₹53 Lakh. Honey’s B2B sales account for most of their income; Bees themselves brought ₹9 lakhs. With the fresh Shark investment, they hope to grow more Bee colonies. Right now, they are turning twenty percent margins. Their net profit for this year will be forty lakhs of rupees.
Company Name: HoneyVeda
Founder: Kashyap Joshi & Hardik Joshi
Product: Honey Products
Highlights
1. Raw honey, flavoured honey, and medicinal honey—among other honey varieties—they provide to satisfy a range of consumer tastes.
2. The brand stresses honey’s natural immunity boosting, energy source, and digestive help qualities as well as its other uses.
3. HoneyVeda advocates the free from preservatives and additives natural and pure source of their honey.
4. Aimed at a premium clientele, their products come in stylish and environmentally responsible packaging.
5. HoneyVeda targets the premium gifting market as well as health-conscious consumers based on growing web presence.
Pitch Details
Ask: ₹75 lakhs for 7.5% equity, valuing the company at ₹10 crores.
Deal: After negotiation Anupam Mittal and Vineeta SIngh, finished the deal at ₹ 50 Lakhs for 20% Equity and ₹25 Lakhs Debt at 12% Interest.
Investors: The investment came from Anupam Mittal and Vineeta SIngh.
Conclusion:
HoneyVeda’s Shark Tank India Season 2 pitch ended satisfactorially as the business closed a contract. Offered by Anupam Mittal and Vineeta Singh, the founders accepted a deal of ₹50 Lakhs for 20% ownership and ₹25 Lakhs as debt at 12% interest despite early negotiations and counteroffers from the Sharks.
With an increasing market possibility, the pitch highlighted the company’s dedication to provide pure, health-conscious honey products. The vision and quality of the brand delighted the Sharks, which resulted in a cooperative relationship meant to increase HoneyVeda’s presence in the premium honey market even further.
Key Takeaways from the Episode
1. Know Your Numbers: Clearly state estimates and financial data.
2. Clearly express long-term business possibilities.
3. Show thorough awareness of your target market.
4. Negotiate with openness and flexibility.
5. Pitch boldly and clearly your value offer.
6. Realistic Value: Steer clear of overvaluating your company.
7. Focus on how your company might expand in order of scalability.
8. Emphasize the abilities and experience of the team.
9. Clearly indicate how the money will be applied in your investment plan.
10. Show that you are resilient—that is, that you can overcome obstacles.
