Flatheads: The Sustainable Sneaker Brand

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One brand that provides reasonably priced, fashionable, environmentally friendly shoes is Flatheads. The company specializes in designing light-weight shoes with a modern style using sustainable materials including recycled plastic bottles. Their shoes are meant to be adaptable, fit for semi-formal and informal events. Features like memory foam insoles and breathable textiles help the brand to stress comfort. Marketed as a mix of fashion and utility, flathead’s shoes cater to people that value style, comfort, and sustainability by means of environmental consciousness. The brand attracted interest when co-founder Ganesh Balakrishnan related the narrative of conquering major obstacles in company growth.

Flatheads Sneakers At Shark Tank India Season 2 (Image: Sony LIV)

Company Name: Flatheads

Founder: Ganesh Balakrishnan

Product: Sneakers

Highlights

  • Comfort: The memory foam insoles of the shoes give all-day wear great comfort.
  • Stylish Design: The shoes fit different events since they are meant to be flexible and combine casual and semi-formal looks.
  • Breathable Materials: Flatheads shoes are made from breathable textiles, thereby guaranteeing comfort and avoiding heat or moisture-related discomfort.
  • Eco-aware Consumer Appeal: The brand serves those who give sustainable fashion first priority without sacrificing comfort or elegance.
    After showing on Shark Tank India, where many viewers connected with the founder’s emotive pitch and tenacious narrative, Flatheads attracted notable attention.
Flatheads sneakers made from breathable, eco-friendly materials. (Image: Sony LIV)

Pitch Details

Ask: ₹75 lakhs for 3% equity (Valuation: ₹25 crores).

Deal: Peyush Bansal and Vineeta Singh offered the valuation of 2.25 crore, which they declined.

Investors: NO DEAL

Conclusion: While highlighting the personal and emotional challenges of Ganesh Balakrishnan, the founder of Flatheads on Shark Tank India, the pitch for the business highlighted its emphasis on sustainability, comfort, and fashionable design. Notwithstanding financial challenges and the loss of a co-founder, Ganesh’s sensitivity and will to provide a better future for his family connected with the Sharks, especially Anupam Mittal, who saw the promise in the idea and the founder.

An investment from Anupam gave the business needed finance and mentoring. Flatheads saw a spike in sales after the pitch, which emphasizes the need of environmental products and the ability of narrative. Ultimately, Flatheads left a lasting impression on the Sharks and viewers with his strong mix of business promise, personal perseverance, and creativity.

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