Renowned artist and businesswoman Pabiben Rabari from Kutch, Gujarat, India, has built a name for herself with her handcrafted goods, most famously the Pabi Bags. For a 5% equity share valued at INR 10 crore on Shark Tank India Season 2 Episode 32, the company needed finance of INR 50 lakhs. Made by hand and using Rabari embroidery, all of their products One may get their products on their own website.
Their company has three projects: first, they sell Rabri embroidery; second, Kaarigar clinic assists artists all around in starting their own company. Finally, they also have Kaarigar Ki Dukaan, an effort that provides artists with a venue for product sales. The first model their company, Eye Catching, developed is Pabiben.com.
For handcrafted goods, bag price is ₹6900; for machine-made stuff, it is 1790. In five years, they have generated ₹2 crores and have about 500 SKUs. In FY19–20 they did ₹33 lakhs; then, ₹28 lakhs and ₹36 lakhs. Their net profit is at 30%; their margin is at 50%.
Company Name: Pabiben
Founder: Pabiben Rabari, Nupur Kumari & Nilesh Priyadarshi
Product: Handicraft Items
Highlights
1. Women Empowerment: Offers approximately 160 women artists work possibilities.
2. Unique Workmanship: Combining innovation with heritage, the Hari Jari embroidery technique
3. Sustainable Fashion: Advocates handcrafted, environmentally friendly products above mass-produced substitutes.
4. Cultural Heritage: Highlights Rabari community traditional needlework techniques.
5. Products are exported globally, so raising knowledge about Indian handicaps.
6. Affordable Luxury presents reasonably priced, premium handcrafted goods.
Pitch Details
Ask: ₹50 lakhs for 5% equity, valuing the company at ₹10 crores.
Deal: After negotiations, deal couldn’t happen negotiation Namita Thapar, finished the deal at ₹10 Lakhs for 5% Equity and ₹40 Lakhs Debt @ 0% Interest.
Investors: The investment came from Namita Thapar.
Conclusion
For Pabiben.com on Shark Tank India Season 2, the emotive and strong message connected with the Sharks as well as the viewers. The brand was much valued for its great goal of elevating women artists and maintaining local crafts. The Sharks appreciated the company’s vision and genuineness since they saw its possibilities in the expanding market for handcrafted and environmentally friendly design. The brand’s great social influence made it an interesting investment even with issues including scalability and distribution. In the end, the pitch underlined the need of connecting entrepreneurship with legacy, so Pabiben.com is a quite motivating company model.
