Bullspree: Gamified Stock Market Learning App

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Based in Ahmedabad, the smartphone app Bullspree provides a wide selection of fun financial market games meant to improve users’ financial understanding in a profitable and interesting way. By letting users participate in games, trading, and collecting prizes while learning about investments via real-market movements, the app seeks to preserve the adrenaline rush linked with real-market participation. On the platform, users can create portfolios and challenge others.


Within the past six months, they have on boarded two lakh app users. One may find their software in the software Store and Play Store. Their commission on all contests is twenty percent. September 2021 saw their funding round valued at ₹12.5 crores with a ₹2 crores investment. Bullspree raised ₹1 crore in February 2022, the second round at a ₹26.5 crore valuation. Their entire turnover a month before their pitch (July 2022) was ₹90 lakhs, with income at ₹18.5 lakh; their February 2022 income was ₹1 lakh.


Monthly, they are increasing 100%. Their customer acquisition expenses come out to be ₹52. In February 2022 Bullspree’s average income per paying user was ₹21; by July 2022 this figure had risen to ₹322. Their D60 retention falls at seventy percent. The founders also noted that their monthly burn right now is ₹18 lakhs and that their runway in the bank is five months. In the next thirty-six months, they were forecasting income of ₹30 crores every month.

Bullspree Education App At Shark Tank India Season 2 (Image: Sony LIV)

Company Name: Bullspree

Founder: Divyansh Mathur, Dharmil Bavishi & Harsh Dhanawat

Product: Financial Education App

Highlights

1. Gamified Stock Market Learning offers consumers an interactive game-based risk-free learning environment for learning stock trading. Challenges also abound.
2. Encouragement of users to test their investing plans in a virtual stock market environment before making actual investments helps to increase engagement.
3. Designed for beginners and young investors looking to grasp stock market characteristics in an easy and entertaining way, accessibility is great.
4. Most likely paid for by relationships with financial institutions, in-app payments, or subscription programs.
5. Market Potential: By making stock trading more accessible, seeks to close India’s financial literacy disparity.

Bullspree app enabling risk-free stock market learning for young investors in India (Image: Sony LIV)

Pitch Details

Ask: ₹75 lakhs for 1.5% equity, valuing the company at ₹50 crores.

Deal: After negotiation Aman Gupta and Peyush Bansal finished the deal at ₹75 Lakhs for 2.86% equity.

Investors: The investment came from Aman Gupta and Peyush Bansal.

Conclusion:

Bullspree offered a creative way to gamified experience education and involvement tool for stock trading users. With a risk-free environment, the website sought to make stock market learning available—especially for novices.
Although the concept has promise in India’s developing fintech and financial literacy scene, the sharks worried about scalability, income generating, and user retention. The startup thus did not land a deal on the program. Still, the pitch helped Bullspree get attention from possible investors outside the tank.

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