Start-up Dabble, which debuted on Shark Tank India Season 2, specializes in creating kid-friendly, toxin-free art and play goods created from natural and safe components including organic beeswasker, natural waxes, and coconut oil. With ten products—including brushes and colourings—they assert to be the first brand in India to openly publish all of its ingredients. Their products are offered on several markets and their website. Dabble started from home in 2017 and started sales in 2019 looking for an investment of ₹50 lakhs for a 10% share in the company.
Company Name: Dabble
Founder: Neha Bajaj & Karen Saldanha
Product: Crayons
Highlights
1. Made with natural products free of dangerous chemicals, non-toxic and child-safe guarantees toddler safety.
2. Designed for young children to develop creativity without generating a mess, mess-free and easy to clean products
3. Sustainable and environmentally friendly — Packaging and goods use biodegradable non-plastic materials.
4. Promotes sensory play by means of touch and colour investigation, so supporting cognitive and motor skill development.
5. Innovative Product Range includes finger paints, sketch pens catered for children’s requirements, and toxin-free crayons.
6. Dermatologically tested; safe for delicate skin; avoids allergic responses.
7. Ergonomically shaped crayons and simple-to-use art materials for little hands are parent and child friendly design.
Pitch Details
Ask: ₹50 lakhs for 10% equity, valuing the company at ₹5 crores.
Deal: After negotiation Aman Gupta, finished the deal at ₹15 Lakhs for 10% Equity and ₹35 Lakhs Debt at 0% Interest.
Investors: The investment came from Aman Gupta.
Conclusion
With its original, child-safe, environmentally friendly artwork products targeted for young children, Dabble amazed the Sharks. The founders stressed their goal in offering sensory-friendly, mess-free, toxin-free creative instruments. The final deal depended on things like valuation, scalability, and competition, even although the pitch highlighted great product innovation and a growing market demand. The brand was a fascinating company with potential for expansion in the creative product market as it concentrated on safety, sustainability, and child development. Whether or whether they made an investment, Dabble used the platform to effectively establish reputation and visibility.