Specializing in plus-size nightwear, Midnight Angels provides women with beautiful, cozy, and body-positive sleepwear choices. By offering stylish nightwear for curvaceous women who typically struggle to obtain well-fitting and exquisite sleepwear in the mainstream market, the brand emphasizes on challenging society expectations. With a variety of patterns ranging from silky nightgowns to comfy loungewear, Midnight Angels hopes to increase confidence and comfort. Their selection guarantees plus-size ladies have access to premium nightwear that fits well and looks amazing, therefore combining comfort with beauty. By means of its products, the brand advocates inclusiveness and self-love.

Company Name: Midnight Angels

Founder: Punya Chugh and Parina Chugh

Product: Plus size night wear

Highlights

1. Specializes in women’s plus-size nightwear.
2. Emphasizes comfort, fashion, and body acceptance.
3. Presents a range of patterns including loungewear and satin nightgowns.
4. Closes the market void for stylish plus-size sleepwear.
5. Uses its brand language to inspire inclusivity and self-love.
6. Superior materials for comfort and longevity.

Pitch Details

Ask: ₹75 lakhs for 6% equity, valuing the company at ₹12.5 crores.

Deal: After negotiations, deal couldn’t happen

Investors: NO DEAL

Conclusion: Midnight Angels closes a gap many companies ignore and is a major step toward diversity in the fashion business. Emphasizing beautiful, well-fitting nightwear for plus-size women, the brand empowers consumers by offering cozy but trendy sleepwear. Although their presentation on Shark Tank India failed to attract funding, the brand’s idea and original approach remain striking. Their dedication to body positivity and inclusiveness qualifies them as a potential plus-size fashion player. Midnight Angels has the chance to expand strategically and properly market itself to carve a significant niche in the market.

Key Takeaways from the Episode

1. Be Flexible with Valuation – Investors often demand more equity; negotiate smartly (Perfora adjusted from 1% to 2.5%).

2. Strong Market Fit Matters – Even unique ideas (like Midnight Angels) won’t get funded without clear demand.

3. Tech & Scalability Attract Investors – AI-driven solutions (like CureSee) gain more interest.

4. Solve Real Problems – Products addressing genuine consumer pain points get traction.

5. Confidence & Clarity Win Deals – A well-prepared pitch with clear financials increases your chances.