The company’s creators, Aditi Gupta and Tuhin Pal, made the proposition for Menstrupedia Comic. period educator Aditi and creative designer Tuhin unveiled their ground-breaking comic book, which aims to teach kids and teenagers about period health and cleanliness in an entertaining and stigma-free way. By providing a culturally aware, age-appropriate, and educational approach, the comic seeks to dispel the shame and taboos associated with menstruation, particularly in conservative and rural communities. An approachable, nonjudgmental comic book with illustrations that discusses menstruation. available in a variety of languages to serve a wide range of Indian and foreign demographics.
Company Name: Menstrupedia Comic
Founder: Tuhin Pal and Adithi Gupta
City: Ahmedabad
Product: Book to teach about period health and cleanliness
Highlights
- The Sharks recognized the need to educate young girls and dispel common misconceptions about menstruation in India, and they valued the product’s social impact.
- They praised the creators’ commitment to raising awareness and tackling a long-standing societal stigma.
- A few Sharks questioned the product’s financial sustainability and scalability as a for-profit endeavor.
- They noted that in a field that is mostly dependent on NGOs and government assistance, the revenue model may encounter difficulties.
- In today’s tech-driven world, the Sharks also talked about whether a digital strategy could aid in speedier scaling.
- To increase outreach, a number of Sharks recommended concentrating on institutional collaborations, which include corporations, NGOs, and schools.
- Examining digital platforms or subscription models to boost accessibility and income sources.
Pitch Details
Ask: ₹50 lakhs for 10% equity.
Deal: After negotiations, Namita Thapar secured a deal for ₹ 50 Lakhs for 20% equity.
Investors: The investment came from Namita Thapar.
Conclusion
Menstrupedia Comic pitch emphasized the founders’ dedication to shattering menstruation taboos with a creative and culturally aware comic book. In an interesting and nonjudgmental manner, Aditi Gupta and Tuhin Paul effectively communicated their goal of educating kids, parents, and communities about menstruation health.
Although some questioned the venture’s scalability and financial sustainability, the Sharks recognized its social benefit. Motivated by her love for women’s health, Namita Thapar contributed ₹50 lakhs for 20% equity because she understood how important it was to support a cause that tackled deeply rooted social problems.
This presentation demonstrated the effectiveness of social entrepreneurship by demonstrating how companies may promote awareness and dignity while enacting significant change. Under Namita’s guidance, Menstrupedia Comic was able to expand its audience and strengthen its influence by forming alliances with educational institutions, non-governmental organizations, and governmental initiatives.
Significant findings
- Tackling Social Taboos
- Education with Impact
- Innovative Approach
- Social Entrepreneurship at its Best
- Challenges Highlighted
- Support for Women’s Health
- Strategic Suggestions
- Vision and Determination