Founded by Vishal Chandapeta, Armaan Khandari, and Indraneel Gupta, Portl—a startup—has unveiled a novel AI-powered workout tool known as the Portal. Emphasizing cardio, yoga, boxing, and wellness advice, this life-sized interactive fitness screen offers customized workout classes. The goal is to democratize exercise so that it may be accessed by people with hectic schedules or those looking for a beginning point in their path to fitness. Different technological backgrounds of the crew have helped to shape the gadget.
By the time of pitch, the company has set up 50 Portl facilities and boasts over 5000 committed orders totaling ₹150 crores in next three years. One may buy products via their website or Experience Center. Portl is also going to be launched in the Middle East. They looked for 1% Equity and a ₹1.5 crores investment. Their functions include tracking Health Vitals, which enable them to provide users with pertinent exercises. This matches the PORTL Fitness test. User preferences and interaction with the mirror are more aspects.
The Portl Mirror sets you back ₹1.25 lakh. Working on fitness and wellness, the company bills itself as Tech and Content company. Their gross margin comes out to be 30% through distributors and 45% D2C. The business will turn over ₹50 Crores annually and burn ₹3 Crores. Investing ₹7.5 Crore in June 2021 at ₹30 Crore valuation, they have Their runway remaining is just two months. After diluting and ESOP pool, founders own 64% total stock.
Company Name: Portl
Founder: Vishal Chandapeta, Armaan Khandari, and Indraneel Gupta
Product: Interactive Fitness Mirror
Highlights
1. Using artificial intelligence and computer vision, AI-powered virtual trainers track workouts and offer real-time posture adjustment.
2. Designed as a standard mirror while not in use, Smart & Interactive Mirror becomes a touchscreen display for exercise instruction.
3. Offering tailored exercise routines, yoga, and wellness programs, personalized workouts adapt to different fitness levels and goals.
4. Monitoring body motions, posture, and form helps motion tracking technology guarantee proper exercise performance.
5. Unlike smartwatches or fitness trackers, Portl does not track movement using extra gadgets.
6. Home Gym Solution Saving Space Perfect for home workouts, it does away with the necessity for large-scale gym equipment.
7. Multi-user access lets several people build profiles and monitor their own development separately.
8. Targeting a premium clientele eager in advanced home exercise options, premium pricing.
Pitch Details
Ask: ₹1.5 crore for 1% equity, valuing the company at ₹150 crores.
Deal: After negotiation Namita Thapar, Aman Gupta and Peyush Bansal finished the deal at ₹1.5 crore for 2.5% equity.
Investors: The investment came from Namita Thapar, Aman Gupta and Peyush Bansal.
Conclusion:
Portl unveiled a creative smart mirror driven by artificial intelligence meant for individualized wellness and exercise programs. With its interactive virtual training tools, motion tracking, and cutting-edge technologies, the device delighted the sharks. But the exorbitant valuation (₹150 Cr) and worries about scalability and market acceptance caused the business to not land a transaction. Although the idea was strong, the sharks felt it need additional confirmation in terms of sales, cost, and market demand.
